Process
Every project we take moves through the same five stages. The cadence is deliberate. You always know what is happening, what is next, and what is costing you money. No mysteries, no silent weeks, no surprise invoices.
- 01
Before anything else we get on a call — audio only, no screen share, no slide deck. You describe the actual problem in your own words. We ask the five or six questions that will shape everything that comes after. No sales pitch, no forms to fill out, no one counting minutes.
What you leave the stage with
- A written summary of what we heard, sent within 24 hours
- An honest first read on whether we are the right team
- A range on price and timeline — ballpark, not binding
- 02
If it looks like a fit we write a tight one-page scope. What the project is, what it is not, what it costs, what the timeline looks like, and what happens if something changes along the way. You read it carefully. We rewrite it until the words match what both of us actually mean. Nothing starts until the page is signed.
What you leave the stage with
- One-page project scope with fixed price and clear boundaries
- A project start date on the calendar
- A shared document space where all work will live
- 03
You get a staging URL on day one of the build. From then on you can visit it whenever you want and watch the site take shape — copy, layout, interactions, everything. Every Friday you get a short written update: what shipped this week, what is on the docket next, anything we need from you. No mystery, no surprise demos.
What you leave the stage with
- A private staging URL, live from day one
- Weekly written progress reports every Friday
- A running list of decisions, with reasoning, for everything we settled
- 04
We launch when you are ready, not on an arbitrary date. The cutover happens in a maintenance window you pick. For the first two weeks after launch we stay close — monitoring, fixing anything that wobbles, answering questions as they come up. Then we do a calm handover session where we walk through everything you need to know to run the site yourself.
What you leave the stage with
- Scheduled launch with a written go-live checklist
- Two weeks of close post-launch support, no extra charge
- A walkthrough video of how to edit, update, and monitor the site
- 05
Most sites get built and then quietly rot. Ours do not. On a monthly retainer we handle security updates, performance checks, small improvements, and a slow trickle of SEO work. You get a report each month showing what we did and what we saw. No minimum commitment, cancel any time.
What you leave the stage with
- Monthly maintenance, security, and content updates
- A short written report every month — what we did, what we saw
- A direct line for small requests and fixes
Three standing promises
Things we will never do,
for as long as we exist.
for as long as we exist.
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No fixed-price after scope drift
If the project changes, we talk about it before we touch the budget. We never invoice surprise line items.
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No lock-in
Everything we build is yours. Own the code, own the content, own the infrastructure. Leave any time with no drama.
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No automated nagging
You will never receive a templated follow-up email. When we reach out, it is because a human decided to.
Ready to start at Stage 01?
Let's get on that first call.
No forms, no funnels. Tell us about your project and we will reply within a day — usually the same day if you catch us at the keyboard.